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Books
Every lesson is grounded in a real business book. Here's the reading list — pick the skills you want to get strongest in.
A Beautiful Constraint
Adam Morgan & Mark Barden
1 lesson →All Marketers Are Liars
Seth Godin
1 lesson →Blue Ocean Strategy
W. Chan Kim & Renée Mauborgne
1 lesson →Contagious
Jonah Berger
1 lesson →Drive
Daniel H. Pink
1 lesson →Fanatical Prospecting
Jeb Blount
1 lesson →Good Strategy Bad Strategy
Richard Rumelt
1 lesson →Made to Stick: Why Some Ideas Survive and Others Die
Chip Heath and Dan Heath
1 lesson →Never Split the Difference
Chris Voss
1 lesson →Positioning: The Battle for Your Mind
Al Ries and Jack Trout
1 lesson →Product-Led Growth
Wes Bush
1 lesson →Radical Candor
Kim Scott
2 lessons →Reality in Advertising
Rosser Reeves
1 lesson →The Challenger Sale
Matthew Dixon & Brent Adamson
1 lesson →