Companion Book

Contagious

Name: Contagious
Author: Jonah Berger

by Jonah Berger

Contagious is the real business text behind one of our lessons. If the skill below is where you want to get stronger, this is the book to read next.

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Contagious — Jonah Berger

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Lessons that use this book

Kodak walked in with a slide projector called the Wheel. Don sold a time machine called the Carousel — and the room cried.